Authentic Studio

First Impressions: Designing the Most Creative Banner Ads

in Marketing

If you want the websites you design to capture their audience and not let go, take a look at the design suggestions in this article. Success is in your future! Banner ads: They are bright, flashy, and one of the most prolific forms of marketing. However, if there is one thing you ...

UX vs. UI in Design: What's the Difference?

in Design

How often have you seen the acronyms UX vs. UI when discussing design? If you’re like most people, you may have some confusion about what these mean. Sure, they have to do with the design process, but what exactly are they? UX and UI are two different aspects of the design proces ...